We begin with a strategic needs assessment. This is a detailed strategic business analysis designed and developed by Nexus. Through detailed interview sessions, we will help you to define the key factors regulating your speed to market: Product technology, IP, value proposition definition, market knowledge, voice-of-the-customer (VOC) feedback, access to distribution channels in key geographic regions, financing, the right team, and a viable market entry plan.

Nexus then works with you to develop a Strategic Targeting Assistance & Resource Teaming (START) plan for your specific commercialization needs. Nexus doesn’t just help you with planning, we also introduce you to key market partners & customers to enable you to deliver on revenue projections.

  • Market Entry Planning – Value proposition mapping, market sector selection, market research and analysis, VOC support services
    • Introductions to key OEMs – we use research services to identify and introduce you to the key OEMs that will drive demand for your products & services
  • Strategic partner identification and engagement – Based upon your needs assessment, we identify potential strategic investors/partners
  • Supply Chain Development – Nexus can assemble the supply chain partners needed to help you scale faster and at lower cost.
  • Global Channel Assistance – The Nexus Network provides access to channel partners in key sales regions
  • Strategic Advisor – A member of the Nexus Network becomes a member of the BoD advisory board, providing direction on the core business plan
  • Organizational Growth Planning– Often the Nexus Network can fill key holes in the team to minimize overhead and burn rate
  • Exit Strategies – Planning with the end in mind will avoid costly errors in your business model
  • Technology Support Services – Connections to testing resources, formulations development, and product design consulting from Nexus Network associates
  • Equity Sourcing Strategies – Creating realistic financial projections, sources of non-dilutive financing, grant mining, grant writing assistance